Cookie policy

1. What are cookies?

Cookies are small text files that are placed on your computer, phone, or other device when you visit a website or app. Cookies help to make our websites work. They can also improve the performance of the site and some provide information to the MS Trust.

Cookies do not store or collect information about you such as your name but will instead collect information related to, for example, the devices you use to access the internet, your browser and your browsing history.

In this cookies policy, we’ll refer to cookies as shorthand for any technology that stores information on your device or gains access to information on your device (for example pixels and tags).

We will ask you to re-consent to your cookie preferences every 365 days.

2. How do we use cookies on MS Trust websites?

We use cookies to:

  • determine whether the website is operating effectively and to enable users’ to navigate through the website
  • compile statistics on how our website is being used, which can help us to improve our website and online services
  • personalise and improve the service we offer you by understanding your preferences and establishing which areas of the website are most relevant to you
  • make sure we keep your information confidential and secure as you move through secure, or password protected areas of our websites

Some of the cookies that we use are ‘Session Cookies’ which are deleted when you close your browser. Others remain on your browser or device until they expire or you delete them from your browser history – these are known as ‘Persistent Cookies’.

All cookies have an ‘owner’ which can be identified by looking at the domain (i.e. the company or website name in the cookie). Cookies can either be first-party (i.e. they’re owned by the website who set them) or third-party (i.e. they’re not owned by the website who set them). We use both first-party and third-party cookies on our websites.

To understand more about these third-party cookies and their privacy policies please visit their websites.

3. Managing your cookie settings

Some of the cookies we use are essential for parts of our website to work properly. These are called strictly necessary cookies.

You can choose whether we use non-essential cookies by changing your cookie preferences in our preference centre.

For Chrome users you will need to be using browser version 67 or later for your settings to be applied. Or you can change your cookie settings in your web browser. Find out how to manage cookies on popular browsers:

4. Categories of cookies set by MS Trust

Necessary cookies

These cookies are necessary for the website to function and cannot be switched off. They do not store any information that we can use to identify you. We use them for things like remembering your privacy settings or any information that you enter into online forms. You can set your browser to block these cookies, but then some parts of the website won’t work.

Cookie providerCookie nameDuration
doubleclick.nettest_cookie1 day
m.stripe.comm400 days
m.stripe.networkidSession days wpEmojiSettingsSupportsSession days day days

Statistics cookies

We use statistics cookies to track how many people are visiting the website so we can measure and improve its performance. They help us to know which pages are popular and to see how you move around the website.

You can still use the site without statistics cookies. But we won’t know when you’ve visited and won’t be able to monitor and improve its performance.

Cookie providerCookie nameDuration
m.stripe.network1Session days days
org.uk_ga_#790 days
org.uk_ga790 days

Marketing cookies

We, and our service providers, may use marketing cookies to understand your interests and show you relevant adverts about us on other websites you visit. Targeting our adverts means they’re more effective and cost-efficient.

Marketing cookies do not collect and store personal information that could directly identify you, such as your name or email address. Instead, they use information such as your browser type or IP address to identify you.

You can still use the site without marketing cookies. But the adverts you see will be less targeted.

Cookie providerCookie nameDuration
google.comads/ga-audiencesSession days days
org.uk_fbp90 days
org.uk_gcl_au90 days

5. Changes to this policy

We may update how we use cookies (and this policy) from time to time. So please check regularly to keep up to date with any changes.